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Adidas Promotional Campaign

The purpose of this case assignment is to evaluate Adidas’ new promotional campaign and identify the key factors affecting its success. Promotion serves as one of the fundamental tenets in marketing...

Published: 2021-07-27 01:25:06

BestBuy case study

In pursuit of the new model, the company was making efforts but struggling to shift their focus on marketing operation from selling products to customers (product-out approach) to addressing customer ...

Published: 2021-07-21 10:35:08

BMW case study

Case went UP on BMW BMW is in the midst of implementing changes to increase its sales and improve its Image in the US market. In this phase BMW should target achieving 100,000 units by the year 1 996 ...

Published: 2021-07-23 03:25:05

Bodegas Caballe – an international recruitment excersise

Dear Mr. Caballe, Dear Bodegas Caballe Selection Committee, First of all we would like to thank you for putting trustfulness in our work as newcomers in your company Bodegas Caballe. After considering...

Published: 2021-07-27 22:25:06
Published: 2021-07-26 03:45:05

Changing the Target Audience in Retail Sales

“On average, middle-aged consumers devote 39 percent of their retail expenditure to department store products and services, while for younger consumers the average is only 25 percent. Since the numb...

Published: 2021-07-26 07:15:08

Cloud research

Though they worked together for a year, Peterson struggled to bridge the distance between Www and herself. Over lunch, Peterson praised Wow's efforts to broaden his professional skill set by attending...

Published: 2021-07-23 13:10:06

Coca Cola’s New Vending Machine

1) Pros for Coca Cola Co. Technology Availability: Electronic components are becoming more and more versatile and cheaper. All that is required in order to adjust the price with the changes of the wea...

Published: 2021-07-26 21:15:07

Dollar General Case

Dollar General: Case Study #1 Timothy Mayer Professor Perreira 02/01/2010 Executive Summary: Dollar General Corporation is a leader in the discount retail industry, but clearly could use new informati...

Published: 2021-07-24 17:40:06

Erp Helps Productivity at Northern Digital

For a small company like NDI, why is an ERP better than SCM applications? ERP supports internal supply chain within an enterprise, while SCM applications support just certain part of internal supply c...

Published: 2021-07-24 13:20:05